Club Development Workshop: Creating a marketing strategy

Course description

Improve engagement and awareness of your club or organisation through impactful marketing. This course will help you to understand the key principles of a marketing strategy, how to develop one, establish marketing goals and identify different marketing channels to help you deliver your aspirations.


What will you achieve?

By the end of this session, you will be able to:

  • understand the key principles of a marketing strategy
  • describe how to develop a marketing strategy using a simple framework
  • understand how to monitor and evaluate your marketing strategy


This might be the course for you if…

  • you’re responsible for marketing within your club or organisation
  • you’re involved in supporting clubs or community organisations.


Who can attend? (Requirements)

People that attend this course should:

  • represent a club or community organisation based in England
  • be at least 16 years of age
  • be able to communicate effectively in English.


Schedule:

Date
Start Time
Finish Time
 Monday 7th July 2025 
7:00pm
8:00pm

 

Venue: 

Online

The meeting link will be shared closer to event date


Cost: FREE

 

Online Registration Form
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Upon booking this course, you agree to the Essex FA Terms & Conditions. Full details can be found here: https://www.essexfa.com/coaches (related documents section)
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We ask for details of ethnicity and disability for equal opportunities monitoring purposes. Monitoring is recommended by the codes of practice published by the Equality and Human Rights Commission to eliminate discrimination and promote equality. This is extremely helpful and enables us to keep confidential and anonymous records of the people who officiate in our national sport. By doing this we can spot any inequalities and work with local communities to encourage more people to Get into Football. However, we totally respect your privacy and whilst it would be really helpful if you completed this section, it is not compulsory.